On December 4th, OpenAI announced the appointment of former Coinbase Chief Marketing Officer Kate Rouch as the company's first Chief Marketing Officer. It is reported that Rouch will officially take office next Monday. Prior to joining OpenAI, Rouch joined Coinbase in August 2021 in charge of global marketing and PR and led the company's Super Bowl advertising. She also worked at Meta for over 11 years, where she served as the global head of brand and product marketing for Instagram, WhatsApp, Messenger and Facebook. Notably, OpenAI is currently valued at $157 billion, with 250 million weekly active users and over 1 million paying corporate clients.