GameStop has priced a $1.30 billion convertible senior bond that it plans to use to increase its bitcoin holdings. The bond will mature in 2030 at an initial conversion rate of 33.4970 shares per $1,000, corresponding to a conversion price of about $29.85, a premium of about 35% from Thursday's closing price of $22.09. If successful, GameStop would become the fourth largest listed company in the world to hold bitcoin, behind Riot Platforms and ahead of Tesla.