World Liberty Financial, a Trump-linked crypto project, will be based on decentralized financial platform Aave and the Ethereum blockchain, employing a non-transferable governance token, WLFI, and a system of credit accounts. The project is said to be inspired by the DeFi protocol, Dough Finance, although it has not been confirmed whether its codebase will be used. Dough's co-founders, Zachary Folkman and Chase Herro, are also involved in running the project. Members of the Trump family, including Donald Trump Jr., Eric Trump and Barron Trump, are involved in planning the project. The Trump family has alerted the public to potential scams and said official announcements will be made through their channels.