Former US President Donald Trump, along with his sons and entrepreneurs, launched a new cryptocurrency platform called WorldLibertyFinancial late on Monday that will be controlled by Trump's sons Donald Trump Jr. and Eric Trump, according to foreign media reports, but few details were provided. In a two-hour online presentation, the Trump family revealed little other than offering to let people buy digital "tokens" that would give them a vote in platform decisions. "World Free Finance" intends to provide services based on so-called decentralized finance, eliminating the need for intermediaries such as banks to transact with third parties. Donald Trump Jr. called this the "beginning of the financial revolution" at the X conference.