According to Lookonchain, a token creator launched LUCE and bought 67.06 million LUCE with 2 SOL and sold it for $2.73 SOL, earning only 0.73 SOL ($130). Now, 6,706 LUCE are worth more than $2 million. The token creator typically makes money by publishing MEMEcoins on pump.fun and selling them, averaging less than $100 per token. After LUCE, he created 2 more MEMEMEcoins, earning 23 SOL ($4,100).