US-listed company LQR House Inc. (NASDAQ: LQR) today announced that its Board of Directors has approved the purchase of $1 million worth of Bitcoin as part of its money management strategy. Additionally, the company will now accept cryptocurrency payments on CWSpirits.com, giving customers the flexibility to use digital currency to purchase alcoholic beverages. As part of the initiative, LQR House has adopted a policy to keep up to $10 million in crypto payments as Bitcoin.