Animoca Brands co-founder Yat Siu wrote about the meaning of the token and the purpose of the Mocaverse. He said that NFTs, due to their unique nature and ability to reflect personal identity and cultural capital, create deeper and more complex network effects than homogeneous tokens. It is easy to observe brand loyalty to companies such as Hermes, Nike or Apple, while the virtual world has begun to see similar cultural rise, such as projects such as Pudgy Penguins and Bored Ape Yacht Club, and Animoca Brands' Mocaverse. Mocaverse is an interoperable infrastructure stack designed to enhance network effects and bring together various cultural economies for maximum mutual benefit. It integrates multiple domains such as gaming, music, sports, anime, NFTs, digital identifiers (DID) into a cohesive ecosystem. Mocaverse and MOCA Coins represent cultural capital, which may seem objective today (like most NFTs), but as the Mocaverse reputation layer grows and increasingly rewards and incentivizes the creation of cultural capital, it will become more social and symbolic in meaning and purpose.