Decentralized social platform Bluesky saw a surge in users after banning X in Brazil 1 million, attracting a large number of new users in just three days. The platform faced technical challenges as traffic surged 15-fold over the weekend. Bluesky, which was co-founded by former Twitter CEO Jack Dorsey and functions like X, allows users to post text updates, share photos and retweet content. Registration for it was fully opened in February. Brazil's Supreme Court upheld the ban on X after Elon Musk failed to comply with judicial orders to remove illegal content and failed to appoint legal representatives in Brazil, shutting down X's operations in the world's sixth-largest market. The court also imposed a fine of 50,000 Brazilian reais per day on users who tried to circumvent the ban, and could face criminal charges. While X faces legal and financial difficulties, Bluesky is quickly adapting to new users, starting to publish content in Portuguese and offering localized tutorials. Brazilian President Luiz Inácio Lula da Silva has directed his followers to alternative platforms, including Bluesky.