Brazilian digital bank Nubank will offer rewards to its users who hold USDC, including a daily return of a minimum balance of 10 USDC with a fixed annual interest rate of 4%. Users can opt in or out at any time, and the return is automatically credited every day, with instant liquidity. In 2024, the number of USDC held by Nubank customers grew tenfold, and USDC now accounts for 30% of the platform users' crypto portfolios. More than half of new Nubank crypto users chose USDC as their first digital asset.