Ministry of Commerce: the number of digital product purchase subsidy applications nearly 42.20 million to drive sales 66.95 billion yuan
On March 20, the reporter learned from the Ministry of Commerce that since the release of the "Implementation Plan for New Subsidies for Mobile Phones, Tablets, and Smart Watches (Bracelets) " on January 15, the subsidy policy has been implemented rapidly. The overall start is good, the implementation is smooth, and the results are remarkable. According to the data platform monitoring of the National Home Appliances Trade-in and Mobile Phones and other digital product purchase subsidy qualification verification system of the Ministry of Commerce, as of March 18, 42.193 million consumers have applied for new subsidies for digital products such as 52.251 million mobile phones, and completed the purchase of 2254.6 million pieces, with sales of 66.95 billion yuan. As of now, the online and offline sales of mobile phones account for 33% and 67% respectively. In the next step, the Ministry of Commerce will continue to work with relevant departments to organize and implement subsidy policies such as mobile phones, and guide local governments to further strengthen policy advocacy and interpretation, optimize subsidy processes, improve consumer experience, and strengthen subsidy fund risk prevention.